Word and Image II / FLEMING (SP13)

This continuation of VDE 2500 examines the representation of ideas through typography and images, with intensive explorations of typographic and type/image hierarchy (through placement, scale, weight, juxtaposition), theme and variation, and problem-solving techniques. Students also explore a range of image-making techniques as a means of expressing ideas. Projects evolve from theory-based exercises to applied campaigns (brochures, posters, on-screen messaging). Required for graphic design majors.